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Loblaw pumps the brakes on food inflation by implementing price freeze

Canada’s largest grocery store chain is freezing prices on its No Name products.

Loblaw president Galen Weston said the price freeze on the more than 15 hundred products will continue until the end of January.

He added the price of groceries has gone up about 10 percent and while the company is pushing back on unfair price increases most are reasonable as they stem from increased costs to suppliers.

Weston promises more deals in the weeks ahead.

Earlier this year grocers in other countries froze prices to help ease the burden of soaring inflation.

Prince George has a Real Canadian Superstore location, which is part of the Loblaw chain.

with files from Vista Radio newswire

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Brendan Pawliw
Brendan Pawliw
Since moving to Prince George in 2015, Brendan has covered local sports including the WHL’s Prince George Cougars, Prince George Spruce Kings, UNBC Timberwolves, Cariboo Cougars AAA, and Northern Capitals U18 female hockey teams. Career highlights include play-by-play during the Spruce Kings' BCHL championship runs in 2018 and 2019, including the Doyle Cup win. He also covered the 2019 National Junior A Championship, the 2017 Telus Cup, the 2022 World Women’s Curling Championship, and the 2022 BC Summer Games. Brendan is the news voice on 94.3 The Goat and Country 97 FM, reporting on crime, real estate, labour, and environmental issues. Outside of work, he officiates box lacrosse and fastball, sits on the Prince George Sports Hall of Fame board, and co-hosts the Hockey North podcast.

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