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IPG to tackle perception on PG after new report

 

One of the biggest hurtles to attracting new citizens to Prince George is this city’s reputation.

That comes from a report released by Initiatives Prince George, who contracted a research company to survey Canadians about working here.

60% of those surveys says they would prefer to work in a city the size of PG, but 58% said they would not move here out of fears of high crime.

CEO Heather Oland says national coverage, such as an article from McLean’s magazine helped give PG a sour reputation.

IPG’s report recommends targeting Canada’s largest cities and promoting PG’s affordability.

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