One of the biggest hurtles to attracting new citizens to Prince George is this city’s reputation.
That comes from a report released by Initiatives Prince George, who contracted a research company to survey Canadians about working here.
60% of those surveys says they would prefer to work in a city the size of PG, but 58% said they would not move here out of fears of high crime.
CEO Heather Oland says national coverage, such as an article from McLean’s magazine helped give PG a sour reputation.
IPG’s report recommends targeting Canada’s largest cities and promoting PG’s affordability.